In this Edition

AMD Changing the Game Gets Presidential 'Seal of Approval'
AMD was among the industry tech leaders that recently joined President Obama in Washington D.C. as he launched the National STEM Video Game Challenge.
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When is a cell phone like a rock? If you have been following the "conflict minerals" issue, the question may seem a little less odd.
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AMD Executive Perspective Allyson Peerman, Corporate Vice President, Public Affairs, offers her thoughts on AMD's employee volunteerism.
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Responsibility Blog
The Case Against the Case Against CSR
Some Ideas Worth Sharing
From B-School to Big Business
AMD Recognizes Volunteer Excellence
Accelerating Game Development with Activate!
Corporate Responsibility Semantics |
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Corporate Responsibility Update-Fall 2010
"The highest reward for a person's work is not what they get for it, but what they become because of it." -John Ruskin, art critic and social theorist
Director's Letter: "May you live in interesting times"
An ancient Chinese proverb – "May you live in interesting times" - comes to mind as I sit down to sum up our most recent corporate responsibility progress. It is interesting for the sheer diversity of issues and events.
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The Deep Dive – Global Volunteerism
As we approach the end of October, you no doubt have been reminded that it is international breast cancer awareness month, and October also marks the annual World Food Day. Here at AMD, October is important for yet another reason. For us, October 2010 marked AMD's first Global Volunteer Month, a month- long campaign that encourages AMD employees around the world to directly engage in their community through company-sponsored volunteer activities. This year we've highlighted the most extraordinary of these volunteers as this year's Volunteer Excellence Award Winners. This year's winners are (listed in site alphabetical order):
- Amy Novak, Austin, TX, USA
- Arunachalam Annamalai, Bangalore, India
- Yalei Zhang, Beijing, China
- Randal Pinney, Bellevue, WA, USA
- Jonathan Owen, Boston, MA, USA
- Rick Born, Ft. Collins, CO, USA
- Xiangquan Weng, Markham, Ontario, Canada
- John Carey, Orlando, FL, USA
- Jariyah Hashim, Penang, Malaysia
- Elaine Xin, Shanghai, China
- Cindy Too, Singapore
- Michael Hulten, Sunnyvale, CA, USA
- Yunpeng Li, Suzhou, China
- Stephanie Wang, Taipei, Taiwan
We'd like to share just a few of the volunteers' personal stories with you here, and help explain how their work contributes to a better world, and to a better AMD.
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Jonathan Owen, Boston, MA, USAAn AMD employee since 2002, Owen has volunteered his time, money and expertise with the Appalachia Service Project (ASP) for 25 years. ASP is a home repair organization that brings volunteers – mostly youth volunteers – to perform basic home repairs for people in need. An engineer by trade, Owen is able to bring that skill set to bear on the volunteer work he does with ASP. Read moreArunachalam Annamalai, Bangalore, India A silicon design engineer by day, Annamalai volunteers for a government high school in his home town, mentoring to economically disadvantaged students. "Arun Anna" also spearheads group volunteer visits to the school, where AMD employees help teach students basic math and science. Read more Yunpeng Li, Suzhou, ChinaAMD's Community Affairs teams have supported multiple social organizations through the years, but the company has always had a dedicated focus on education. AMD Volunteer Excellence Award winner Yunpeng Li has funneled his volunteer time to this critically important issue. Suzhou Red Cross has a project named "Chengshan", the purpose of which is to assist poor students to finish their education. Read more | For more information on AMD's Community Affairs organization and efforts, please visit here.
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